Ford near multi-year highs amid electric pickup truck unveiling

Ford Motor (F.US) shares are trading near multi-year highs amid F-150 Lightning Pro unveiling - a commercially-focused electric pickup truck. The all-electric pickup was released today as the car producer accelerates its move to electrified vehicles. F-150 Lightning Pro has a 230 mile full-charge range and will start with a list price of $39,974. Ford said earlier that it already had 20,000 reservations for the new vehicle. As a matter of fact, F-150 line remains the top-selling car in the United States. 

Ford Motor (F.US) shares are trading slightly lower today, yet the price rose roughly 20% during the past 2 weeks. The area near $11.25 served as a support level several times in April and May. The 100-day moving average seems to be respected as well. Source: xStation5

The stock price approached 2018-highs, but bulls have not been able break above it so far. Recent price action suggests that traders might expect strong resistance near that zone ($13.50 area). Source: xStation5